Monday, July 28, 2008
Addison-based Mattress Giant launches new product line
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ADDISON — Mattress Giant Corporation, the nation’s fifth largest bedding retailer, today launched Emmy award-winning journalist Cristina Saralegui’s Casa CristinaTM line of mattresses, inspired by the popular host and executive producer of “The Cristina Show." The Casa CristinaTM Mattress Collection will be available at Mattress Giant’s 360 retail stores nationwide.
Casa Cristina™ mattresses are one of fifteen product categories of Saralegui’s expanding Casa CristinaTM collection which includes furniture, lighting, home accessories, as well as bedding and bath products. The two models currently being sold at Mattress Giant, Encanto and Esencia, are both entirely hypoallergenic, with moisture absorbent and breathable 100% natural cashmere, silk and bamboo coverings. The Esencia mattress cover also contains aloe, which holds antibacterial properties for a more hygienic sleep.
The Casa Cristina™ mattress collection is manufactured by Lady Americana. Esencia and Encanto are part of their Eco-Comfort® initiative which is a green strategy that reflects their commitment to leave the smallest environmental footprint as possible.
Source: Mattress Giant
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Comments
Jason Rice Verified
I always wondered if Addison had anything but hotels. They have... beds for the hotels.
Ok, nevermind.
4 months, 1 week ago ( Link to this comment | Suggest removal )
Pavel Lishin Verified
Wow, I know I'm more likely to buy a mattress if a TV spokesperson recommends it.
4 months, 1 week ago ( Link to this comment | Suggest removal )
Scott Doyle Verified
Jason, Addison apparently has more restaurants per capita than anywhere west of the Mississippi (so says AddisonWeb.com, anyways).
I've never even heard of The Cristina Show.
4 months, 1 week ago ( Link to this comment | Suggest removal )
David Gouldin Staff
And yet they still don't have published restaurant inspection scores online. I spoke to an "Environmental Services Official" early this year who was courteous and helpful but had to create a word document of scores by hand to fulfill my request.
4 months, 1 week ago ( Link to this comment | Suggest removal )
Mike Orren Staff
Best. Local. Jingle. Ever.
@ Scott: Cristina appears to be Univision's answer to Oprah.
4 months, 1 week ago ( Link to this comment | Suggest removal )
Jason Rice Verified
Scott - yeah, I know. We produced there a couple of years and got all that propaganda down the throat. There are also a zillion wonderful brilliant sparkling reasons they are a "Town" not a "City."
I know enough about 'em that I don't spend a single cent within the town limits. Yep, as David found, Addison is very very special.
4 months, 1 week ago ( Link to this comment | Suggest removal )
Jason Rice Verified
Oh, oops, Mike - I didn't realize they're advertising with you. (Oklahoma in concert... sigh)
Ahem - I mean what a stellar upstanding group o' folks. Love 'em, just love 'em!
(for the team, man. for the team)
4 months, 1 week ago ( Link to this comment | Suggest removal )
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